Wednesday, June 11, 2014

Clarifications about Indiegogo

We've just reached the halfway point of our fundraiser, and we're a bit behind schedule. Since the fundraiser launched, we've been trying to get as much feedback as possible in order to figure out the best ways to go forward with our fundraiser and project as a whole.

Here's some of the main feedback we've been hearing:

- the Indiegogo website is not as easily accessible as it could be
- it is unclear whether someone has to claim a "perk" or not in order to donate
- it is unclear if someone can donate in any amount

Other than frequently posting the link to our Indiegogo, we're having trouble coming up with ways to make it more easily accessible to people. If anyone has any suggestions, please don't hesitate to let us know.

As to the second and third pieces of feedback, here's some information that will hopefully clarify how Indiegogo works an what we're trying to do:

Indiegogo is a crowdfunding website, similar to Kickstarter, except that the project will still receive funds if the goal isn't reached. People can donate in any amount, and do not need to claim a "perk" in order to do so. The perks are simply like incentives or thank-you gifts for your donation.

We are not selling pottery on Indiegogo. The prices that you see on the site are not the prices that we will be selling for. We struggled with trying to decide what we should give people as a thank-you for donating, but since this is a pottery business, it was all that really seemed to make sense. The prices differ from what we would normally sell for because we had to ensure that when the costs of shipping and the percentage that Indiegogo takes were considered, we would still be left with what we need for start up. On average, we hope to sell pieces for around $20. This fundraising campaign is separate from and different than our sales– our sales will maintain the business and allow us to afford firing the kiln and the ongoing costs of materials. Our fundraiser will be what allows us to start up this studio in the first place.

If you choose to donate to our campaign, please do not feel like you have to donate in any particular amount. We truly appreciate anything that you can give.

If anyone has any other feedback, questions, or suggestions, please send us a message to let us know. We're still learning, and we greatly appreciate your feedback and continued support.

- m + e

PS: We will have a more-fun-and-less-business blog post coming soon!

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